Quorn (an excellent vegetarian meat alternative grown from a fungus) has been around since the 1980’s, and is at price parity with animal ground beef. It has never been more popular than animal meat. Seitan made from vital wheat gluten at home is $1.80 a pound, and can replicate a side of ham, beef, or roast chicken with different flavorings. It is not popular among non-vegetarians or vegans in the west, even the impoverished, despite its low cost. The most expensive Tofu is cheaper than ground beef with comparable protein content, and can be an excellent tasting alternative. Lentils can fill in for ground beef (though not comparable in taste to meat alternatives) and provide far more protein content per dollar than ground beef can provide.
I agree that factory farming combined with subsidies are artificially making animal meat affordable enough for mass adoption, and that if those practices were ended, people would be forced to switch away from it as a main source of food. This is a similar quandary to gasoline.
But even with those subsidies, there are vegetarian options that are currently cheaper than real meat, yet are not chosen by the consumer.
The issue is not purely economics, but cultural. People could, right now, choose the cheaper, healthier, ethical, and environmental option, but they do not. Another user here in this thread literally told me they would not consider switching away from meat because the alternatives were not perfect replacements, and were not inclined to try impossible even after being informed it has advanced to be a 1-to-1 replacement. It was not economic. In their own words:
“Meat is delicious. We’ve been eating meat as long as the human race existed and I don’t think there is anything you can say or do that would get the majority of the population to give it up. I don’t think it’s an identical product and am unlikely to switch. There is nothing I enjoy eating more than a prime rib, and there just isn’t going to be a plant based replacement for that.”
Consider that the wealthier people in the world could afford to choose a slightly more expensive meat alternative, but they do not. The middle class can afford a slightly more expensive meat alternative, they do not. The poor could opt for cheaper plant meat alternatives, they do not. Anyone could choose to simply eat less meat, or cut out red meat at the very least (the most emissions) in favor of chicken or fish, but they do not.
Demand for red meat increases with the economic wealth of a nation. Only India bucks that trend somewhat due to having a culture of vegetarianism. My point is that despite having access to viable alternatives, even if made so similarly that it is hard to tell the difference, people choose not to adopt them, even though a collective consumer choice would drastically help our chances at surviving climate change.
I can’t speak to Quorn, although I’m a big fan of portobello mushrooms. By weight, it has not been my experience that mushrooms are cheaper than ground beef or chicken. But also, to say mushrooms aren’t a popular and common part of the modern diet… that’s obviously not true.
Seitan is awful. If you’re looking that hard for a protein substitute, just eat beans. Jesus Christ.
Tofu is everywhere. Probably the most popular vegetarian option in the country by now. East Asians love it. West Coast liberals love it. But you really need cooking oil to make it work (which is expensive and really requires a full kitchen to use). And, again, not meaningfully cheaper than chicken legs or thighs.
None of these compare to staples like rice, corn, and beans, which regularly go for under $1/lb even in our inflated food markets.
People could, right now, choose the cheaper, healthier, ethical, and environmental option
People regularly revert to staples when the price of food climbs. But that’s not an ethical choice, its an economic one.
Fast food also has a huge impact on the prevailing diet. As goes McDs, so goes the nation. And the agg industry has a huge influence over McDs, through their own propaganda campaigns to smear meat alternatives as unappealing.
But even beyond that, impossible/beyond substitutes continue to track at prices comparable to beef, especially when you use industrial preservation (pink slime) in transit and storage.
Demand for red meat increases with the economic wealth of a nation.
Wealth per capita, sure. But we’ve been consolidating our wealth for the last two decades. And, also, ecological collapse.
You’re not really understanding my argument. Those alternatives exist and people eat them, I’m saying that societal demand for animal protein is not plateauing nor shrinking; that means people are not choosing those alternatives over animal meat if the meat is available and affordable. That results in more greenhouse gases and water usage that is unsustainable.
They exist in confined locales with very limited marketing and circulation. They are meat-alternatives as an aesthetic lifestyle choice, not material changes in cost of living. They certainly aren’t bulk distributed as part of a public campaign to address malnutrition, backfill food deserts, or offer an alternative to cheap and poisonous fast food franchises.
You keep coming at this as an individualist. “People can just pick the other thing”. No they fucking can’t. Shouting “eat less meat!” out the window of your Tesla as you drive over the overpass that abuts an impoverished neighborhood, because you don’t like what people are shopping for at the local 7-11 is fucking clueless.
Ignoring the enormous impact that Big Agg lobbyists have on what food ends up in school cafeterias or budget grocery store shopping aisles is, similarly, cloistered.
people are not choosing those alternatives
People are already choosing rice and beans as a consistent substitute for higher priced food. If you really want to decouple the population as a whole from the meat manufacturing process, you need to address the manufacturing process and stop getting angry at random people.
You’re going back and forth between saying that meat alternatives need to be subsidized to be adopted and generate demand, to then saying they are already eaten, to now saying they’re only eaten in limited areas due to marketing. The goalposts in this conversation are floating down river without a paddle.
The core of my original thesis is that people who can currently afford to purchase and eat animal meat, do not choose to forgo it for the environment despite viable alternatives being available for most of them.
meat alternatives need to be subsidized to be adopted and generate demand, to then saying they are already eaten
I’m point at cheap food and saying “We already eat this as a meat alternative” and then pointing at your list of alt-meats and saying “They need to be cheaper and more heavily distributed if you want market saturation”.
The core of my original thesis is that people who can currently afford to purchase and eat animal meat, do not choose to forgo it
If that were true, alt-meats wouldn’t exist. Clearly there’s a market for alternatives. Clearly it is popular enough to be profitable for manufacturers.
But the need to make these alternatives profitable when real meat can receive subsidies and excess meat waste can be sold at a material loss while still netting people downstream a big chunk of revenue continues to hold back how far and fast alternatives can spread. Meat in American under the current agricultural model is effectively a luxury amenity provided by the state. The reason tofu costs as much as turkey is because of domestic agricultural policies.
Until you change those policies, alt-meats will be fighting the economic gravity of cheap, accessible traditional meals.
I’m point at cheap food and saying “We already eat this as a meat alternative”
That wasn’t my argument though. My point was that for people who can afford meat, they can already also afford the really REALLY similar plant meat, but still won’t switch for cultural or taste reasons.
If that were true, alt-meats wouldn’t exist.
They exist, but the demand is very low because few people will actually give up animal meat for plant meat. That is my point.
Until you change those policies, alt-meats will be fighting the economic gravity of cheap, accessible traditional meals.
I believe it is far more difficult or even impossible in our current political system to change the policy to make meat more expensive. Under that reality, the only realistic option we have to is to circumvent the corporate captured political system by collectively ceasing purchasing animal meat in favor of any plant alternative (whatever is their preference).
It is much easier in theory to simply pick a different product at a store, than it is to convince politicians to pass legislation that will make meat more expensive, which will be perceived as simply making animal meat a luxury food for the rich (there is no political will to make that happen, and too much lobbying money from big agra).
My point was that for people who can afford meat, they can already also afford the really REALLY similar plant meat
If they don’t have a grocery store that carries it, they’re facing a time-cost that exceeds any value add. If they are unaware its on the shelf, that won’t matter. Hence the need for expanded marketing and counter-programming and public grocery stores that carry meatless alternatives front-and-center in the aisles normally reserved for giant hunks of dead animal.
the demand is very low because few people will actually give up animal meat
Plenty of people have given up animal meat. That’s obviously not the problem. You point to India like its a small thing. That’s 1/6th of the world’s population.
The demand for rice and beans isn’t low. The demand for tofu isn’t low. It’s a $500M market that’s slated to hit $800M in the next five years. When the economic incentives are there, people take them. So long as we subsidize meat, they won’t bother.
It is much easier in theory to simply pick a different product at a store
Not under the deluge of agricultural propaganda or the pride of place certain foods take relative to others. Hell - and I can’t believe this continues to bare mentioning - not all grocery stores carry the same foods. Not all communities have grocery stores. Addressing this deficit goes a long way towards shifting dietary habits.
One big reason why India doesn’t have a big consumption habit with meat is that Indian groceries don’t stock meat. Pretending there’s a choice to have beef in a Hindu society or bacon in an orthodox Muslim one is delusional.
Quorn (an excellent vegetarian meat alternative grown from a fungus) has been around since the 1980’s, and is at price parity with animal ground beef. It has never been more popular than animal meat. Seitan made from vital wheat gluten at home is $1.80 a pound, and can replicate a side of ham, beef, or roast chicken with different flavorings. It is not popular among non-vegetarians or vegans in the west, even the impoverished, despite its low cost. The most expensive Tofu is cheaper than ground beef with comparable protein content, and can be an excellent tasting alternative. Lentils can fill in for ground beef (though not comparable in taste to meat alternatives) and provide far more protein content per dollar than ground beef can provide.
I agree that factory farming combined with subsidies are artificially making animal meat affordable enough for mass adoption, and that if those practices were ended, people would be forced to switch away from it as a main source of food. This is a similar quandary to gasoline.
But even with those subsidies, there are vegetarian options that are currently cheaper than real meat, yet are not chosen by the consumer.
The issue is not purely economics, but cultural. People could, right now, choose the cheaper, healthier, ethical, and environmental option, but they do not. Another user here in this thread literally told me they would not consider switching away from meat because the alternatives were not perfect replacements, and were not inclined to try impossible even after being informed it has advanced to be a 1-to-1 replacement. It was not economic. In their own words:
Consider that the wealthier people in the world could afford to choose a slightly more expensive meat alternative, but they do not. The middle class can afford a slightly more expensive meat alternative, they do not. The poor could opt for cheaper plant meat alternatives, they do not. Anyone could choose to simply eat less meat, or cut out red meat at the very least (the most emissions) in favor of chicken or fish, but they do not.
Demand for red meat increases with the economic wealth of a nation. Only India bucks that trend somewhat due to having a culture of vegetarianism. My point is that despite having access to viable alternatives, even if made so similarly that it is hard to tell the difference, people choose not to adopt them, even though a collective consumer choice would drastically help our chances at surviving climate change.
I can’t speak to Quorn, although I’m a big fan of portobello mushrooms. By weight, it has not been my experience that mushrooms are cheaper than ground beef or chicken. But also, to say mushrooms aren’t a popular and common part of the modern diet… that’s obviously not true.
Seitan is awful. If you’re looking that hard for a protein substitute, just eat beans. Jesus Christ.
Tofu is everywhere. Probably the most popular vegetarian option in the country by now. East Asians love it. West Coast liberals love it. But you really need cooking oil to make it work (which is expensive and really requires a full kitchen to use). And, again, not meaningfully cheaper than chicken legs or thighs.
None of these compare to staples like rice, corn, and beans, which regularly go for under $1/lb even in our inflated food markets.
People regularly revert to staples when the price of food climbs. But that’s not an ethical choice, its an economic one.
Fast food also has a huge impact on the prevailing diet. As goes McDs, so goes the nation. And the agg industry has a huge influence over McDs, through their own propaganda campaigns to smear meat alternatives as unappealing.
But even beyond that, impossible/beyond substitutes continue to track at prices comparable to beef, especially when you use industrial preservation (pink slime) in transit and storage.
Wealth per capita, sure. But we’ve been consolidating our wealth for the last two decades. And, also, ecological collapse.
You’re not really understanding my argument. Those alternatives exist and people eat them, I’m saying that societal demand for animal protein is not plateauing nor shrinking; that means people are not choosing those alternatives over animal meat if the meat is available and affordable. That results in more greenhouse gases and water usage that is unsustainable.
They exist in confined locales with very limited marketing and circulation. They are meat-alternatives as an aesthetic lifestyle choice, not material changes in cost of living. They certainly aren’t bulk distributed as part of a public campaign to address malnutrition, backfill food deserts, or offer an alternative to cheap and poisonous fast food franchises.
You keep coming at this as an individualist. “People can just pick the other thing”. No they fucking can’t. Shouting “eat less meat!” out the window of your Tesla as you drive over the overpass that abuts an impoverished neighborhood, because you don’t like what people are shopping for at the local 7-11 is fucking clueless.
Ignoring the enormous impact that Big Agg lobbyists have on what food ends up in school cafeterias or budget grocery store shopping aisles is, similarly, cloistered.
People are already choosing rice and beans as a consistent substitute for higher priced food. If you really want to decouple the population as a whole from the meat manufacturing process, you need to address the manufacturing process and stop getting angry at random people.
You’re going back and forth between saying that meat alternatives need to be subsidized to be adopted and generate demand, to then saying they are already eaten, to now saying they’re only eaten in limited areas due to marketing. The goalposts in this conversation are floating down river without a paddle.
The core of my original thesis is that people who can currently afford to purchase and eat animal meat, do not choose to forgo it for the environment despite viable alternatives being available for most of them.
I’m point at cheap food and saying “We already eat this as a meat alternative” and then pointing at your list of alt-meats and saying “They need to be cheaper and more heavily distributed if you want market saturation”.
If that were true, alt-meats wouldn’t exist. Clearly there’s a market for alternatives. Clearly it is popular enough to be profitable for manufacturers.
But the need to make these alternatives profitable when real meat can receive subsidies and excess meat waste can be sold at a material loss while still netting people downstream a big chunk of revenue continues to hold back how far and fast alternatives can spread. Meat in American under the current agricultural model is effectively a luxury amenity provided by the state. The reason tofu costs as much as turkey is because of domestic agricultural policies.
Until you change those policies, alt-meats will be fighting the economic gravity of cheap, accessible traditional meals.
That wasn’t my argument though. My point was that for people who can afford meat, they can already also afford the really REALLY similar plant meat, but still won’t switch for cultural or taste reasons.
They exist, but the demand is very low because few people will actually give up animal meat for plant meat. That is my point.
I believe it is far more difficult or even impossible in our current political system to change the policy to make meat more expensive. Under that reality, the only realistic option we have to is to circumvent the corporate captured political system by collectively ceasing purchasing animal meat in favor of any plant alternative (whatever is their preference).
It is much easier in theory to simply pick a different product at a store, than it is to convince politicians to pass legislation that will make meat more expensive, which will be perceived as simply making animal meat a luxury food for the rich (there is no political will to make that happen, and too much lobbying money from big agra).
If they don’t have a grocery store that carries it, they’re facing a time-cost that exceeds any value add. If they are unaware its on the shelf, that won’t matter. Hence the need for expanded marketing and counter-programming and public grocery stores that carry meatless alternatives front-and-center in the aisles normally reserved for giant hunks of dead animal.
Plenty of people have given up animal meat. That’s obviously not the problem. You point to India like its a small thing. That’s 1/6th of the world’s population.
The demand for rice and beans isn’t low. The demand for tofu isn’t low. It’s a $500M market that’s slated to hit $800M in the next five years. When the economic incentives are there, people take them. So long as we subsidize meat, they won’t bother.
Not under the deluge of agricultural propaganda or the pride of place certain foods take relative to others. Hell - and I can’t believe this continues to bare mentioning - not all grocery stores carry the same foods. Not all communities have grocery stores. Addressing this deficit goes a long way towards shifting dietary habits.
One big reason why India doesn’t have a big consumption habit with meat is that Indian groceries don’t stock meat. Pretending there’s a choice to have beef in a Hindu society or bacon in an orthodox Muslim one is delusional.