Maybe in the future, but for now it looks like they already amnounced their next step to how they’ll monetize their platform.

Bluesky has revealed how it plans to start making money without necessarily having to rely on ads. The platform will remain free to use for everyone, though it’s working on a premium subscription that will provide access to profile customization tools (remember when Myspace offered that for free?) and higher quality video uploads.

Source: https://www.engadget.com/social-media/blueskys-upcoming-premium-plan-wont-give-paid-users-special-treatment-193800247.html