Do you and your human family have interest in sharing an exciting IRL experience supporting your [team of choice] with other human fans at The Big Game? In that case, don the chosen color of your [team of choice] and head to the local [iconic stadium]; Ticketmaster has exciting ticket deals, and soon you and your human family can look as happy and excited as these virtual avatars:
Ticketmaster’s personalized AI slop ads are a glimpse at the future of social media advertising, a harbinger of system that Mark Zuckerberg described last week in a Meta earnings call. This future is one where AI is used both for ad targeting and for ad generation; eventually ads are going to be hyperpersonalized to individual users, further siloing the social media experience: "Advertisers are increasingly just going to be able to give us a business objective and give us a credit card or bank account, and have the AI system basically figure out everything else that’s necessary, including generating video or different types of creative that might resonate with different people that are personalized in different ways, finding who the right customers are,” Zuckerberg said.
Tickermaster was always bad tbh.
I thought for a second they were AIing their potential customers into the ad image like “picture yourself at the game”, I’m sure that’s next… unconsentually.
I get a sense that people aren’t against easy to understand ads - as in, one company produces a concept, markets, publishes the ad, and delivers it to you on behalf of their client.
But people are not going to agree to reading that article, and consenting to 500 advertising partners to track you indefinitely to sell your data points.
All this technology, energy, and money that’s behind the surveillance economy, is the cost of turning you into the product.
What we the privacy concerned public would like to say is go make real products to help the world instead.
One of the reasons I went all out in blocking ads was because they were already doing this over a decade ago with stuff with text based on your location or search history. Hit singles in your area listed your city for example.
So yeah, obviously they were going to keep going down that route with AI.
Question: What does AI advertise to you if you want nothing and have no money?
If current “personalized ” advertising is any indication, the new ai ads will push
- whatever you most recently bought
- gambling
- something relevant to whatever demographic it’s hallucinating
But it will never do something useful like advertise things you’re searching for
Crazy how much money is flooding into something so absurd on its face. You nailed the gambling part especially, looks like they’re not even waiting for the AIs to develop to flood that junk on every available platform and visible surface. There should be laws against it honestly, gambling addiction is absolutely ruinous.
I had to Google a tech problem recently. The Internet is officially dead. I should just start a gambling website and at least be comfortable in my remaining years.
The rice and bean barons will be competing for your attention.
Have you seen daytime TV? It’s a sea of ads for shite you’d never want, and if you have no money for the shite, there’s ads for loans as well.
Not in years, I avoid that shit like cancer, I feel physical pain when I’m sitting through ads. Can’t say I’m at all surprised.
It might be the future but it’s probably not very effective given how much lower quality the ads become as a result of AI.
The future of advertising is AI powered ad-blockers
So more ads for me to ignore. Got it
Just give AI your credit card bro.
We think with ad blockers we’re shielded by ads and to some degree, we are. At least we don’t have to see the abominations. But ads are insidious. They echo. We can block the actual ads but we live in a reality that is molded by ads. They’re massive coordination mechanisms that alter our shared culture. They push the masses into lifestyles and into brands. We can still shield ourselves, to some degree, from being influenced by all of this. But we can’t really escape a world where a brand not only is a product but also a symbol.
Advertising doesn’t work on me. And it’s not because I’m some ultra-savvy “you can’t trick me” smart guy (I am but that’s not the point)… It’s that advertising doesn’t speak to me in the way I need to be spoken to. What I need to hear is how a product is going to change my life or improve it, and advertising doesn’t do that. All the subtleties about lifestyle, self-worth, being accepted by others, that’s just wasted effort on me.
I’ve noticed the same. I also find that I am way less susceptible to certain group dynamics than the average person seems to be. I don’t care about fitting in with the in-crowd or doing the thing everyone else is doing and the bystander effect seems to be nearly absent for me too.
I strongly suspect that those things are very related to neurodivergence in my case. My brain just brains differently.
I hate advertising so much it has a reverse action on me. If I remember an ad, it turns me away from the product.
I usually ignore advertising. I use all the blockers on my browsers, I don’t have or watch regular TV service. I don’t have Cable. I don’t use Netflix or Amazon streaming.
If I go somewhere and notice an over exposure of an advert - like an entire wall with 30 posters all for Gatoraide, guess what goes on my list of things to never buy. I mean, I never buy coke, pepsi, McD, or the common offenders of overblown adverts. Nothing ends up on my shit list faster than ads like this.
Ads can work on me but it’s context dependent.
If it’s something I was already aware of and wanting, I have noticed that it can push my mind further in the direction of wanting to get it.
The other context is food. Like, if I’m hungry and I see an ad for food, it always looks like it’d hit the spot even if I know it wouldn’t.
Otherwise it just doesn’t actively do anything. If I need a product and have seen advertisements for a specific one, I still do research before choosing what to go with. And rarely ever is it the one I saw advertised.
The psychology of advertising is very interesting especially when you can actively feel its effects on yourself, and when you can tell it’s doing nothing to you.
The other context is food. Like, if I’m hungry and I see an ad for food, it always looks like it’d hit the spot even if I know it wouldn’t.
The exception for me is pizza. When they show it pulling apart with the cheese being stringy. I fucking hate that. It grosses me out.
What? That’s crazy. I’m always chasing that artificial glue-stretch high of TV pizza like Babish trying to recreate briefly mentioned, theoretical recipes lol
It’s a texture thing. I don’t like when foods are like that.
Oh look, yet another reason to use an ad blocker.
Exactly
How about use it to just find a single goddamned product that I’d actually be interested in buying to show me? Half the time I explicitly enter what I’m looking for into a search field what I want still isn’t the top of the results. Cunts.
Because you are not the customer of the ad networks. They are marketing bs to ad buyers, where you actually viewing the ad is merely incedental.
You’d think the ad buyers would be trying to sell products or services though. Not only get their ads in front of eyeballs but eyeballs that will buy their shit. Almost every ad I see is completely irrelevant to me.
