TikTok users have been deleting the app at a higher rate since the company announced that its U.S. operations would be housed in a new joint venture.
The daily average of U.S. users deleting the TikTok app has increased nearly 150% over the past five days compared with the previous three months, market intelligence firm Sensor Tower told CNBC.
Some users took to social media to voice their skepticism about the new joint venture after being prompted to agree to an updated privacy policy on Thursday.
Probably App Store metrics too. But I’m not sure how public those are, though I guarantee it’s tracked by Apple and Google to be shared with (at minimum) the app developer.