Seriously, WHAT is THE DEAL with conservative disinformationists scattering ALL-CAPS WORDS throughout EVERYTHING they WRITE?
My THEORY is that it’s MEANT as a SUBSTITUTE for LOGIC and REASON - that in LIEU of saying things that are ACTUALLY logical, reasonable or true, they JUST say things really LOUDLY.
It MUST be TRUE because it’s so EMPHATIC, right?
And it PROBABLY triggers a PAVLOVIAN response in the DUNDERHEADS who READ it. “LOOK at all the CAPS! This is MY kind of TRUTHINESS!”
It’s because instead of using logic to reason, they use emotion: usually outrage, fear, uncertainty, anger, distrust. All while of course projecting the ‘overly emotional and illogical’ stamp onto “bleeding heart liberals”.
Caps conveys what their audience pays attention to.
Seriously, WHAT is THE DEAL with conservative disinformationists scattering ALL-CAPS WORDS throughout EVERYTHING they WRITE?
My THEORY is that it’s MEANT as a SUBSTITUTE for LOGIC and REASON - that in LIEU of saying things that are ACTUALLY logical, reasonable or true, they JUST say things really LOUDLY.
It MUST be TRUE because it’s so EMPHATIC, right?
And it PROBABLY triggers a PAVLOVIAN response in the DUNDERHEADS who READ it. “LOOK at all the CAPS! This is MY kind of TRUTHINESS!”
It’s just… WEIRD. And sort of PATHETIC.
If you Want to be REALLY TRUMPIAN you need to also Sprinkle in a Bunch of words that are Merely Capitalized rather than Always using ALL CAPS!!!1
Ow. I think I pulled a reading muscle.
Wouldn’t that just make it more German than anything else?
Nah, in German they capitalize all nouns, but Trump does it at random.
covfefe
It’s because instead of using logic to reason, they use emotion: usually outrage, fear, uncertainty, anger, distrust. All while of course projecting the ‘overly emotional and illogical’ stamp onto “bleeding heart liberals”.
Caps conveys what their audience pays attention to.
This is actually from a mad-libs book she did
It’s a form of poetry that appeals to skimmers who want the tone and feeling with the fewest possible nouns to remember.
When your chosen communication style is “begging letters from a faith healer”
I read this in Seinfeld’s voice
New typing quirk just dropped