As the global reputation of US brands slips, some US firms are turning to unusual marketing strategies. Coca-Cola, for instance, is now promoting itself as a "German product."
In many cases, although not with coca cola, the bottom shelf products are made in the same place where the top brands are made. Some times they even have the same product but different packaging
Even beyond just the boycotting brands for political reasons, so many of the mainstream brands charge way too much for a product that almost anybody else can make the equivalent of.
I hope it does not work out for them. Also in Germany we have many alternatives which are cheaper and come close to the taste of CocaCola.
https://en.m.wikipedia.org/wiki/OpenCola_(drink)
I tried out spezi when I travelled to Germany, it was weirdly nice.
I miss it.
Paulaner or Riegele?
Paulaner!
PFUI DEIFEL! GEH WEG!
I even like to say the local breweries often are way better! Leikheimer, Alaska, Riegele Spezi, and more. Waayy better!
I’ve been trying the cheaper stuff. Some of it is great. Don’t be afraid to try the bottom shelf items these days.
In many cases, although not with coca cola, the bottom shelf products are made in the same place where the top brands are made. Some times they even have the same product but different packaging
If there is less money involved, and no licensing moving to the us through tax havens, does it matter?
I think you replied this to the wrong comment?
Even beyond just the boycotting brands for political reasons, so many of the mainstream brands charge way too much for a product that almost anybody else can make the equivalent of.
Some products in tech you can replace there is just iOS and Android both American owned company’s
Linux smartphones are coming, although very slowly
There is also Jolla with Sailfish OS, but the hardware is not really attractive
Problem is the app support an I don’t think banking apps will run on Linux phones
Gilette once justified a price rise because of higher marketing costs… well they destroyed all their investment there with one statement.