Nobody has healthcare, housing is unaffordable, we pay for everything with our tax dollars but all the profits go to corrupt pedofiles, Peter Thiel and Larry Ellison are turning the country into a mass surveillance prison for us to live in, there’s no laws for the rich, the earth is dying because the pedofile class doesn’t give a fuck about anything except doing as much evil as possible, there’s a genocide going on and 95% of American politicians are giving away unlimited amounts of our tax dollars to fund it and for the genocidal country to have universal healthcare and free college and a $400 monthly payment per child, the same politicians want to make it illegal to talk about or boycott Israel for their crimes, Trump has the nuclear codes, a secret police force is disappearing people and shooting people who are exercising their first amendment rights women’s rights are being stripped away and a lot of the boys and men are cheering……I could go on and on but the reason is there’s nothing to celebrate
what about chocolate, and smiling more. Have you tried those?
smh
That would be a reason for more alcohol
In Germany, we have the word “schönsaufen”, which means something along the line of “drinking until something or someone ugly looks pretty” and I think that’s beautiful.
Elder millennial here.
…that just about sums it up. Well done.
@Mickey7 I’m biased because alcohol has cost me loved ones and 90% of my personal experiences under the influence ended badly. I also learned that Putin eliminated social reforms in Russia so that he could sell his vodka and increase control of the population. Organizers had worked hard for those reforms to curb death rates. “Consumption” is a cute way of saying death by alcohol. Big alcohol can fuck off and I hope they go bankrupt. The sooner the better.
Yeah but how was the data collected? At bars and pubs? The cost of alcohol has always been pricey but its been very expensive for gen z. We had pre-drinks before going out and then didnt spend much at the pub coz we were already on a few things. Im in my 30s now and i still do predrinks before going somewhere or i just dont drink coz im not paying $20 for a shot of gin with some tonic water
I’m surprised millennials didn’t kick that habit. But it was bound to happen. Alcohol doesn’t taste like something good at all.
Sure a per capita (18+) comparison would be more useful than NET expenditure? It might be lower but there are too many possible variables that aren’t accounted for.
For example the graph below seems to indicate younger audiences drink dramatically less beer and wine than older generations, but dramatically more Hard Seltzers than Baby Boomers.

Why doesn’t this just have a combined category so we can figure out how many drink rather than what they drink
The generation that won’t answer their phone or door and that doesn’t spend much time with friends. You don’t say.
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Gen Zs grew up watching all kinds of messages about drinking and driving, probably saw relatives screw up their lives with DUIs. Going out to drink isn’t an attractive idea.
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Gen Zs are the generation with the least acces to decent wages, and alcohol in restaurants and bars has become extremely expensive. Going out drinking costs way too much.
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Weed is easily available, and far cheaper. You can easily blow $50 in a bar in one evening, while $50 can buy enough weed for a week, and you won’t be waking up hungover every morning.
It’s not just Gen Z, I’m an old guy, and I don’t like to drink when I go out. I might have a beer with dinner, but never more than one. I’d never drink more than a couple and drive home. You can get a DUI even if you aren’t feeling the effects, and I can’t deal with that. I’ll just drink at home.
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I suspect it has to do with what their primary activities are. Perhaps they’re spending less time in groups and more time isolated, communicating digitally.
Legitimately I think it’s because Gen Z and below are horribly anxious and not very social. We really fucked these kids’ confidence over at every opportunity and now we’re wondering why they’re not going out to parties and stuff and why they’re not really dating.
I’m wondering how this is calculated? Is the data tracked by IDs scanned and birthdays entered at registers?
Because alcohol is bad for you?
Our parents were still told that a glass of wine a day was healthy.
Poor.
The point of alcohol is to not remember your poverty 🙃
To hell with poverty… let’s get drunk on cheap wine…
Yes but liver disease is expensive.
tiktok and youtube thats why. that pretty much is the new alcohol. Also things GLP-1, omezpic, and WEGOVY also is a threat to alcohol industry.
Why spend on alcohol when I can buy more books, games, travel the world or join a sports club instead of damaging my own body and end up paying more with hospital bills later in life?
Half of gen Z can’t legally drink and 75% of them are broke?
They wouldn’t be broke if they weren’t such lazy moochers and worked real jobs!
/s just in case








